Advocacy for consumption of local rice will fail if prices are not reduced – John Dumelo

Actor, John Dumelo says if the prices of local rice is not reduced the advocacy for its patronage will be in vain.

According to him, imported rice is very cheap on the market even after paying duties and therefore will always take the lead in the market.

He made this known through a series of tweets.

He said “It will interest you to know that imported rice (after paying all the shipping and duties pop at the port) is still cheaper than our local rice. Don’t get me wrong, I’m a farmer and a huge advocate for consumption of made in Ghana products but the patriotic patience of Ghanaians”.

He added “will quickly run out if our local rice farmers don’t do anything about their pricing. Same as our local chicken and the imported one. Once it’s cheap, it’s the best. It might not be the fault of the farmers when pricing. The unit cost of producing a bag of rice depends on external”.

“Factors (high-interest rates, taxes, fuel costs, etc) which is beyond their control. We must do more to support farmers across the country. Competitive pricing and branding are sine qua non to Ghanaians being patriotic but all hope is not lost. Ghana shall prosper. #Idey4u”