Investment figures in Kenya surges as more Kenyans become smarter

In Kenya, a surge in financial literacy is driving increased investment, particularly in Exchange Traded Funds (ETFs) and Money Market Funds (MMFs).

A report by Standard Chartered highlights that more Kenyans are exploring these options as they seek alternatives beyond local markets.

Edith Chumba, head of wealth and retail banking at Standard Chartered, notes that MMFs appeal to conservative investors seeking stability, while ETFs offer exposure to diverse domestic and international assets.

The bank is enhancing educational initiatives and digital offerings to empower investors, responding to a survey indicating that many feel unprepared for investment decisions.