My mother inspired my business – Dzigbordi K. Dosoo

Founder and Chief Executive Officer of Allure Africa Group, Dzigbordi K. Dosoo has revealed that her mother is the single most important factor that motivated her to attain her current feat.

The award winning premier spa and lifestyle business woman who was speaking to a group young entrepreneurs charged them to identify their customer position and align with it.


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“If you identify your ‘why’, identify the person that is your ‘why’, identify the need for your 'why' and say to yourself which market the ‘why’ goes to. As a young entrepreneur, identify the customer position and align with it” She said.

Mrs. Dzigbordi K. Dosoo who is also a chief business consultant urged the young entrepreneurs to keep their model as their personality.